Smartness
Smartness revolutionizes the hotel industry and beyond by automatically analyzing accommodation and market data to consistently recommend the best prices. The user-friendly software, powered by cutting-edge artificial intelligence and machine learning, enables hotels, B&Bs, and vacation rentals to optimize revenue and operations effortlessly.
About Smartness
Equipped with various intelligent functionalities, Smartness streamlines revenue management for busy accommodation owners. While it operates autonomously, users have the flexibility to intervene by adjusting recommended prices at any point. Hosts maintain control over pricing structures they've established, enabling them to modify prices individually or across multiple dates as needed.
Founded by Luca Rodella, Eugenio Bancaro, and Tommaso Centonze, Smartness is headquartered in Trentino, Italy, and introduced its software in 2020. Over 3,000 hospitality businesses have since utilized Smartness to enhance their pricing strategies. Since its inception, Smartness has emerged as the fastest-growing B2B SaaS company in the European hospitality sector.
Benefits
- Enhance Revenue: A customized dynamic pricing strategy enables you to maximize revenue for each booking.
- Integrated Channel Management: Seamlessly managing multiple distribution channels enhances visibility and drives bookings.
- Streamline Operations: Automated price updates increase efficiency, reduce operational costs, and prevent mistakes.
- Data-Driven Insights: Data analytics empower you to make informed decisions and stay ahead of market trends.
How does the Smartness integration with RoomRaccoon work?
Smartness and RoomRaccoon work together to achieve two goals: collecting reservation data and updating the newly developed pricing strategy. Smartness constantly receives information from RoomRaccoon about the current state of reservations and the accommodation's performance, including occupancy, average daily rate (ADR), revenue per available room (RevPAR), pickups, and booking window.Â
Using this information and combining it with market data and location trends, Smartness calculates the most profitable rate for each date and room/apartment. The connection with RoomRaccoon ensures that the calculated prices are synchronized across all connected booking portals. The integration via an API connection that is easy to set up allows for seamless communication between Smartness and RoomRaccoon.
Connect to Smartness
Contact our Customer Success Team today to inquire about connecting to Smartness. Not a RoomRaccoon customer? Get a free demo.
Category
Revenue Management
