Independent hotels in the Netherlands well-positioned heading into summer season

From January to April 2023, hotels in the Netherlands recorded a rise of 35% in Revenue Per Available Room (RevPAR) compared to the same period in 2022.

(Breda) 7 June 2023 – Despite ongoing global macroeconomic uncertainty, independent hotels in the Netherlands have posted strong levels of recovery thus far in 2023, out-pacing 2022 performance indicators. This is according to the latest data from hotel management tech solution RoomRaccoon which monitored key performance metrics from over 5600 rooms in boutique hotels, B&Bs and guesthouses across the country.

Hotel revenue per available room (RevPAR), the standard metric for measuring top-line performance, averaged €58 between the months of January and April, a measurement 35% higher than the same time in 2022. Furthermore, the Kings Day long weekend saw RevPAR peak at  €129 on the 29th of April – the fourth highest volume recorded by hotel management software company, RoomRaccoon since it launched in January 2017.0

This jump in RevPAR performance is driven by an increase in both occupancy and average daily rate. According to RoomRaccoon’s data,  hotel occupancy recorded between January and April increased from 40% in 2022 to 47% in 2023, while ADR grew from €107 in 2022 to €126 in 2023.

Commenting on the data, the Market Head of RoomRaccoon Benelux region, Jeroen Stovers says: “Although inflation and rising operating costs have had a substantial impact on industry rates, the rise in ADR is also indicative of hotels capitalising on sustained travel demand in 2023.”

Jeroen cautions that with higher room rates come increased guest expectations. “To provide that extra touch of hospitality, hoteliers can leverage customer data in their property management system to identify patterns, preferences, and trends, and create a more tailored experience for guests. This will help avoid a drop in guest satisfaction due to increased costs.”

About RoomRaccoon

RoomRaccoon is an award-winning Hotel Management System trusted by thousands of independent properties across the globe. RoomRaccoon’s cloud-based platform empowers hoteliers and accommodation providers with a comprehensive range of products and solutions to increase revenue, streamline operations, and enhance the guest experience. And with over 400 integrations, RoomRaccoon is one of the most connected solutions on the market. Founded in 2017 by a hotel owner and tech specialist, RoomRaccoon was awarded the Best Hotel Management System in the World by Hotel Tech Report in 2020 and 2021.

Media contact

Lindsay Krause

marketing@roomraccoon.com