RoomRaccoon Growth Recap H1 2025: Key milestones, Innovation and Progress

Breda – 15 July 2025 – RoomRaccoon, the leading hotel management system for independent hotels, is celebrating a standout first half of 2025, marked by rapid growth, bold innovation, and international momentum.

In H1 2025, RoomRaccoon took a significant step forward by embedding artificial intelligence natively into its platform. New AI-powered features include:

• RaccoonRev Plus – a next-generation revenue management module that uses real-time occupancy and demand data to automate pricing decisions.
• Rocco – the platform’s multilingual virtual assistant that provides instant support to users across all plans.

The company also strengthened its ecosystem by integrating with strategic partners like GuestButler and Pricepoint, further extending its AI-powered capabilities.

“Revenue management is just the beginning. We’re moving toward a future where your HMS isn’t just a system – it’s part of your team. AI will make hotel operations more efficient by removing the friction of traditional workflows. And it’s closer than most people think,” says Tymen van Dyl, CEO and Founder of RoomRaccoon.

Other highlights included: 

• Product advancements: RoomRaccoon continued to elevate its platform in H1 2025 with a series of impactful product releases, including:
  • Live Notifications
  • Function Sheets for Events
  • Advanced Collect for Deposits
  • Airbnb connect
  • and enhanced Booker Management & Financial Reporting tools. 

The company also expanded its integration ecosystem, enhancing its partnership with Lightspeed and welcoming new integration partners such as Great Stay App, Zennio, Vikey, and more.

• Strategic growth: RoomRaccoon welcomed key senior talent, including Chaim Blog as Head of Payments, who brings fintech expertise to advance its payment offering. The company also expanded its representation in the DACH region to support its growth and celebrate a major milestone of 450+ hotels now using RoomRaccoon in the market.
• Industry recognition: RoomRaccoon was featured in top revenue growth rankings, such as the FT1000: Europe’s Fastest-Growing Companies 2025 by Financial Times, FD Gazellen, and FD Gazellen International.
• Industry engagement: The RoomRaccoon team maintained a strong presence at key hotel conferences and exhibitions worldwide, including Fitur in Spain, ITB Berlin, IHS Amsterdam, BTL Lisbon, FHT Paris, WTM Africa. 
• Check-In 2025: Additionally, RoomRaccoon brought together its community of independent hoteliers for Check-In 2025, the company’s flagship event hosted at Inspirium Breda. During the event, Chief Product Officer Nadja Buckenberger revealed the upcoming product roadmap, reaffirming the company’s mission to empower independent hotels through smarter technology.

About RoomRaccoon

RoomRaccoon is an award-winning Hotel Management System trusted by thousands of independent properties across the globe. Founded in 2017 by a hotel owner and tech entrepreneur, RoomRaccoon’s cloud-based platform empowers hoteliers with a category-redefining, comprehensive range of products and solutions to increase revenue, streamline operations, and enhance the guest experience. And with over 400 integrations, RoomRaccoon is one of the most connected solutions on the market.